CV

Downloadable Version: CV

Ava Francesca Battocchio (they/them/theirs)
Information and Media Doctoral Student
Department of Advertising and Public Relations
College of Communication Arts and Sciences
Michigan State University
email: battocch@msu.edu

Education

  • PhD, Information and Media, Michigan State University, 2020- 2025.
  • MS,  Global Strategic Communication, Loyola University Chicago, 2018-2020.
  • BA, Advertising, Loyola University Chicago, 2017-2019.
  • AS, Criminal Justice, Housatonic Community College, 2015.

Manuscripts Under Review

  • Jing Yang and Ava Francesca Battocchio under review at Journal of Product and Brand Management.
  • Jing Yang, Camila Teran, Ava Francesca Battocchio, Ebbe Bertellotti, and Shannon Wrzesinski submitted to Journal of Interactive Advertising.
  • Jing Yang, Ebbe Bertellotti, Ava Francesca Battocchio, and Camila Teran under review at Journal of Business Research.

Working Papers

  • Ava Francesca Battocchio. “Advertising and Ethics: Theme and Community Segregation on Chicago’s Rapid Transit System.”

Refereed Conference Presentations

  • Jing Yang and Ava Francesca Battocchio. (2020). “Effects of Transparent Brand Communication on Perceived Brand Authenticity and Consumer Responses.” To be presented at the Association for Education in Journalism and Mass Communication (AEJMC) annual conference, Virtual Conference, August 6-9, 2020.
  • Jing Yang, Camila Teran, Ava Francesca Battocchio, Ebbe Bertellotti, and Shannon Wrzesinski. (2020). “Building Brand Authenticity on Social Media: The Impact of Instagram Ad Model Genuineness and Trustworthiness on Perceived Brand Authenticity and Consumer Responses.” To be presented at the Association for Education in Journalism and Mass Communication (AEJMC) annual conference, Virtual Conference, August 6-9, 2020.
  • Pamela K. Morris and Ava Francesca Battocchio. “Outdoor Advertising Heats Up: Transforming Digital Signage and Ethical Issues.” Presented at Ninth Symposium on Digital Ethics, Center for Digital Ethics and Policy, Loyola University, Chicago, IL, November 7-8, 2019.
  • Ava Francesca Battocchio. “Advertising and Ethics: Theme and Community Segregation on Chicago’s Rapid Transit System.” Presented at the Association for Education in Journalism and Mass Communication (AEJMC) annual conference, Toronto, ON, August 8, 2019.

Teaching

  • UNIV 102: Loyola Seminar, Co-Instructor on Record, Spring 2020, Loyola University Chicago
  • UNIV 101: First Year Seminar, Co-Instructor on Record, Fall 2019, Loyola University Chicago
  • COMM 211: Principles of Advertising, guest lecture, “Transforming Digital Signage and Ethical Issues: Perspectives of Practitioners and Anti-Ad Activists”, Fall 2019, Loyola University Chicago
  • COMM 360: Digital Media Ethics, guest lecture, “Intro to Research Poster Creation”, Fall 2019, Loyola University Chicago
  • COMM 100: School of Communication Seminar, guest lecture, “Intro to SIMLab and On-Campus Research Opportunities”, Fall 2019, Loyola University Chicago
  • COMM 322: Guerrilla Media, guest lecture, “Creation and Distribution of Fringe Publications”, Spring 2019, Loyola University Chicago  
  • COMM 360: Digital Media Ethics, guest lecture, “Disclosure and Doxing: Creating Ethical Guidelines for ‘Me Too’ Narratives”, Fall 2018, Loyola University Chicago

Academic Work Experience

  • Research Assistant: Social Data Research Fellowship-funded project, Michigan State University, 2020-2021
  • Project Assistant: COVID-19 Emergency Response Task Force, Loyola University Chicago, 2020
  • Graduate Assistant: Rambler Success Program, Loyola University Chicago, 2019-2020
  • Research Assistant: Social and Interactive Media Lab (SIMLab Chicago), Loyola University Chicago, 2018-2020
  • Research Assistant: School of Communication, Loyola University Chicago, 2018-2019, Summer and Fall 2019

Public Scholarship: Presentations

  • Ava Francesca Battocchio. “Chicago History 102: “Advertise Judiciously:” A Brief History of Advertising in Chicago.” Chicago for Chicagoans, Virtual Series, Chicago, IL, June 1, 2020.
  • Ava Francesca Battocchio. “Chicago History 101: The City That Works–Grains, Trains, and Labor in Chicago.” Chicago for Chicagoans, Speakeasy Series, Chicago, IL, January 22, 2020.
  • Patti Swanson and Ava Francesca Battocchio. “Cultural Geography Exploration Tour: Albany Park.” Chicago for Chicagoans, Chicago, IL, September 25, 2019.
  • Ava Francesca Battocchio. “Cultural Geography Exploration Tour: Edgewater.” Chicago for Chicagoans, Chicago, IL, July 18 and July 27, 2019.
  • Ava Francesca Battocchio and Patti Swanson. “Brown Line Chicago Transit Authority Tour: Kimball to Montrose.” Chicago for Chicagoans, Chicago, IL, May 4, 2019.
  • Ava Francesca Battocchio. “Raising Voices; Breaking Down Gender Barriers in the Trapping Community.” Presentation at Northwest Ontario Fur Trappers Association Convention, Thunder Bay, Ontario, February 28, 2016.
  • Ava Francesca Battocchio and Julie Gard. “Pollution, Poetry and Photography: Celebrating the River’s Restoration through Words and Images.” Presentation at River Talks, Duluth, Minnesota, June 10, 2015. 
  • Ava Francesca Battocchio. “Photographs as Poetic Reference Material.” Lecture and Workshop to Department of Writing and Library Science’s “Intro to Writing Studies” at University of Wisconsin, Superior, Superior, Wisconsin, March 3, 2015.
  • Ava Francesca Battocchio. “If You Don’t Have a Scene, Build One: Creating Alternative Print Media for Under-Represented Voices.” Presentation in Department of Writing and Library Science at University of Wisconsin Superior, March 3, 2015.
  • Ava Francesca Battocchio and Laura Gapske. “Hear Our Story: Engaging Women’s Art and Writing in Fringe Publication.” Presentation at Summit on Equity, Diversity and Multiculturalism: Creating Inclusion: One Story at a Time, University of Minnesota Duluth, February 25, 2015. 
  • Ava Francesca Battocchio. “That’s Not My Name: Self-Identification and NW Ontario’s Female Trapping Community.” Presentation at Prøve Collective, Duluth, Minnesota, February 13, 2015. 
  • “A Celebration of Writing.” Presentation with Terrance Griep and Kate Monson in the Department of Writing Studies at University of Minnesota Duluth, Duluth, Minnesota, September 29, 2014. 

Public Scholarship: Selected Writings

  • Ava Francesca Battocchio.“Raising Voices: Breaking Down Gender Barriers in the Trapping Community.” Ontario Fur Managers Federation Magazine, November 2016.
  • Heidi Bakk-Hansen, Tony Dierckins and Ava Francesca Battocchio. (2015). “Forest Hill Cemetery.” Zenith City Online. Retrieved from: http://zenithcity.com/archive/parks-landmarks/forest-hill-cemetery-est-1890/
  • Heidi Bakk-Hansen, Tony Dierckins and Ava Francesca Battocchio. (2015). “Oneota Cemetery.” Zenith City Online. Retrieved from: http://zenithcity.com/archive/parks-landmarks/oneota-cemetery/
  • Heidi Bakk-Hansen, Tony Dierckins and Ava Francesca Battocchio. (2015). “Park Hill Cemetery.” Zenith City Online. Retrieved from: http://zenithcity.com/archive/parks-landmarks/park-hill-cemetery/
  • Heidi Bakk-Hansen, Tony Dierckins and Ava Francesca Battocchio. (2015). “Symbolism in Historic Grave Markers.” Zenith City Online. Retrieved from: http://zenithcity.com/archive/parks-landmarks/symbolism-in-historic-grave-markers/
  • Ava Francesca Battocchio and Daniel R. Turner (Dan Glass). (2015). “Grain Elevators of Port Arthur & Fort William.” Substreet. Retrieved from: https://substreet.org/thunder-bay-elevators/
  • Ava Francesca Battocchio and Daniel R. Turner (Dan Glass). (2015). “Ogilvie’s Grain Elevators.” Substreet. Retrieved from: https://substreet.org/ogilvies-elv/
  • Ava Francesca Battocchio and Daniel R. Turner (Dan Glass). (2015). “Saskatchewan Wheat Pool Elevators #4 and #5.” Substreet. Retrieved from: https://substreet.org/swp4-5/
  • Ava Francesca Battocchio (a f b a t ).“The Great Disconnect: Relationships in the Digital Media Age.” Minerva Zine, December 2014.

Scholarships and Awards

  • University Enrichment Fellowship: Michigan State University, 2020 *awarded to 4% of all incoming doctoral students 
  • Loyola Business Leadership Doug Reese Scholarship: Loyola University Chicago Quinlan School of Business, 2019
  • Provost Fellowship: Loyola University Chicago Undergraduate Research Opportunities Program, 2019
  • Stock Family Scholarship: Loyola University Chicago School of Communication, 2018
  • Rambler Award Scholarship: Loyola University Chicago Undergraduate Admissions, 2017, 2018

Academic Service

  • Graduate Student Co-Liaison: Association for Education in Journalism and Mass Communication (AEJMC) History Division, 2020-2021
  • GEU Representative: Association For Information & Media Doctoral Students (ADSIM), Michigan State University, 2020-2021
  • Publicity Committee Member: Michigan State University Graduate Employees Union, 2020-2021
  • Information & Media Department Steward: Michigan State University Graduate Employees Union, 2020-2021
  • Graduate and Adult Student Division Member: Loyola University Chicago COVID-19 Task Force, 2020
  • Organizing Committee Member: Loyola Graduate Workers Union, 2020
  • Panelist: Loyola University Chicago School of Communication Undergraduate Admissions Accepted Students Panel, 2020
  • GPA Award Selection Committee Member: Loyola University Chicago Graduate Professional Adult Council, 2020
  • Volunteerism & Service Committee Chair: Loyola University Chicago Graduate Professional Adult Council, 2020
  • Graduate Student Representative: Loyola University Chicago Executive Council on Diversity and Inclusion, 2019-2020
  • Graduate Student Representative: Loyola University Chicago Shared Governance Task Force, 2019-2020
  • Co-Chair: Loyola University Chicago Graduate Professional Adult Council, 2019-2020
  • School of Communication Representative: Loyola University Chicago Graduate Professional Adult Council, 2019-2020
  • Dual-Degree Program Student Ambassador: Loyola University Chicago School of Communication Ambassadors 2019-2020
  • Chair: Loyola University Chicago School of Communication Great Wolf Scholarship Selection Committee, 2019
  • Student Reviewer: Loyola University Chicago School of Communication Dean Search Student Panel, 2019
  • Paper Reviewer: Association of Internet Researchers (AoIR), ad hoc

Non-Profit Service

  • Public Historian: Chicago for Chicagoans – Chicago, IL, since 2019
  • Tour Guide: Chicago for Chicagoans – Chicago, IL, since 2019
  • Historic Preservation Advertising Campaign Designer: Decay Devils – Gary, IN, 2018-2019
  • Hospital Advocate: Program for Aid to Victims of Sexual Assault (PAVSA) –Duluth, MN, 2013-2016